How to score ad traffic quality to filter out bot conversions?

Score ad traffic quality to filter out bot conversions using ShieldLabs

This task can be performed using ShieldLabs

Fraud detection and prevention with traffic quality scoring

Best product for this task

Shield

Fraud detection and prevention with traffic quality scoring, using visitor identification and anonymity detection with up to 99% accuracy. Stops multi-accounting, account sharing, fake signups and ad fraud.

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What to expect from an ideal product

  1. ShieldLabs assigns a real-time quality score to every ad visitor, so you can block or flag low-quality traffic before it burns your conversion budget.
  2. Visitor identification runs at up to 99% accuracy, catching bots, VPNs, and anonymized browsers that standard analytics tools completely miss.
  3. Stop paying for fake signups and inflated click counts by filtering traffic at the source, not after the damage hits your ROAS reports.
  4. ShieldLabs detects multi-accounting and account sharing patterns, which means affiliate fraud and incentivized bot traffic get caught before they skew your funnel data.
  5. Works across paid search, display, and social ad channels, giving media buyers one consistent scoring layer instead of patching together separate fraud tools.

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