How to remember friends' birthdays without forgetting

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Birthdays.app

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Birthdays.app is a simple birthday reminder app that sends you a text message when it's your friend's birthday

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What to expect from an ideal product

1. Set up text reminders so you get notified on the actual day instead of trying to keep track in your head
2. Add all your friends' birthdays once and the app handles remembering them for you automatically
3. Get advance warnings a few days before so you have time to plan something or buy a gift
4. Never miss another birthday because the reminder comes straight to your phone as a text message
5. Stop relying on Facebook or other social media to tell you when it's too late to do anything special