This task can be performed using Fragmatic
Real-time, marketer-controlled AI web personalization.
Best product for this task
Fragmatic
marketing
Fragmatic is an AI-powered personalization platform that connects your analytics, content, and audiences into one continuous learning loop. It uses specialized AI Agents and a Topic Analytics engine to reveal intent, guide experiments, and optimize conversion—all in real time, with full marketer oversight.
What to expect from an ideal product
- Connect your existing analytics tools to automatically track visitor actions and create detailed behavioral profiles that update as people browse your site
- Use AI agents to analyze what visitors are actually looking for based on their clicks, time spent on pages, and navigation patterns to understand their true intent
- Set up experiments that test different content versions with specific audience segments while maintaining full control over what gets shown to whom
- Deploy real-time content changes that adapt instantly as visitor behavior shifts, without needing to wait for manual updates or lengthy approval processes
- Create a feedback loop where successful personalization results automatically inform future content decisions and audience targeting strategies
