Spotlight on Fathom Analytics

Unique Selling Proposition

Fathom Analytics is a simple, privacy-first alternative to Google Analytics that offers:

• Ease of use
• Forever data retention
• Complete GDPR compliance
• Protection of visitors' digital privacy

Features

• Event tracking
• Detailed reports
• Campaign and newsletter tracking
• Lifetime data retention
• SEO-friendly
• Handles traffic spikes
• Developer-friendly API
• Integrations with various tools and tech stacks

How It Works

1. Sign up for an account
2. Add a single line of code to your website
3. View real-time stats in your dashboard

More Information

• No cookie banners required
• Blocks bots, scrapers, and spam traffic
• Anonymizes IP addresses and visitor data
• Compliant with GDPR, CCPA, ePrivacy, PECR, and more
• Lightweight script (2kB)
• Trusted by 100,000+ websites, including Fortune 100 companies

Q&A

Q: Is Fathom Analytics GDPR compliant? A: Yes, Fathom Analytics is fully compliant with GDPR, CCPA, ePrivacy, PECR, and other privacy laws.

Q: Do I need to display cookie banners when using Fathom? A: No, Fathom doesn't use cookies, so you don't need to display cookie consent banners.

Q: Can I import my Google Analytics data to Fathom? A: Yes, you can import your Google Analytics data (UA and GA4) to Fathom.

Q: How long does Fathom retain data? A: Fathom offers lifetime data retention, allowing you to access your data even 20 years from now.

Q: Is there a free trial available? A: Yes, Fathom offers a 30-day free trial with unlimited usage.