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Shopst

Shopstory

The Most Powerful No-Code Automation Tool For Marketers & Ecommerce

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Shopstory is a visual, no-code tool that helps marketers and ecommerce shops automate tasks without scripts and developer assistance. In just minutes, marketers can automate ad management, campaign optimization, feed management, reports and more, using hundreds of ready-to-use templates. Advanced users can also build custom workflows from scratch using the intuitive drag-and-drop builder. Unlike other automation tools that rely on third-party apps, Shopstory connects natively with popular platforms like Google Ads, Facebook Ads, Shopify, WooCommerce, Search Console, ChatGPT, and more. This allows you to automate more actions and tasks across multiple channels.
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Key features

  1. Drag-and-drop flow builder for custom automations.
  2. Hundreds of pre-built templates for top ecommerce and marketing repetive tasks.
  3. Deep integrations with Google Ads, Meta Ads, Shopify, ChatGPT, and more.
  4. AI-powered workflows.
  5. Real-time performance monitoring and reporting.
  6. Scalable infrastructure for more data and complex workflows.
  7. Error handling with insights and notifications.
  8. Multi-step flows with conditional logic.
  9. Data transformation tools for structured automation.
  10. Notifications for execution summaries and troubleshooting.

Use Cases in Marketing & Ecommerce

Campaign Management & Optimization

  • Rule-Based Automation: Set custom rules to adjust bids, budget, and optimize campaigns automatically.
  • Performance Max Campaign: Optimize Google’s Performance Max campaigns.
  • Smart Bidding Adjustments: Adjust bids based on revenue and conversion metrics.
  • Budget Tracking & Spend: Closely track ad spend and get notified of anomalies.
  • Negative Keyword Updates: Add or remove negative keywords automatically to improve targeting and reduce wasted spend.

Ecommerce: Product Feed Management

  • Product Feed Updates: Sync and optimize product listings for Google Merchant Center.
  • Dynamic Pricing Adjustments: Modify product prices based on competitor trends, promotions or stock levels.
  • Inventory-Based Ad Management: Pause ads for out-of-stock items.
  • Automated Labelizer: Label products based on campaign performance.
  • Fix Merchant Center Issues: Resolve feed errors and disapprovals.
  • Multi-Platform Automation: Easily automate workflows across channels. For example, using ChatGPT, Shopify, Merchant Center and Search Console to update product descriptions that are SEO-friendly.

SEO & Search Performance

  • Search Console Monitoring: Track how your site performs in search results and identify potential issues.
  • Search Term Insights: Leverage organic queries for ad strategies, or remove high-ranking SEO terms.
  • Technical SEO Fixes: Spot and fix broken links, duplicate content, and other technical issues (core web vitals).

Alerts, Notifications & Reporting

  • Slack & Email Alerts: Get instant notifications about budget shifts, automation errors, and campaign updates.
  • Automated Performance Reports: Generate and send custom reports with key campaign metrics.
  • Error Detection & Troubleshooting: Spot and fix issues in workflows before they affect performance.
  • MCC Performance Tracking: View key metrics across multiple Google Ads accounts in one dashboard, track trends, get alerts for changes, and compare performance over time.

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