This task can be performed using Pathmetrics
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Best product for this task
Pathmetrics
tech
Pathmetrics helps you see which marketing efforts actually drive results—so you can invest smarter.
What to expect from an ideal product
- Track every customer interaction from first click to final purchase so you know exactly which channels deserve credit for your sales
- Get clear dollar amounts showing what each marketing campaign actually returned compared to what you spent on it
- See how your different marketing channels work together instead of just looking at each one separately
- Stop guessing which ads and content actually work by getting real numbers on what drives your revenue
- Make budget decisions based on which touchpoints actually convert customers rather than vanity metrics like clicks or impressions
