How to create branded short links for marketing campaigns

How to create branded short links for marketing campaigns

This task can be performed using Cuttly

Smart URL shortener and link management platform

Best product for this task

Cuttly

Cuttly

analytics

Cuttly is a modern URL shortener and analytics platform that helps marketers, teams, and creators manage, brand, and track links in real time. It includes dynamic QR codes, link-in-bio pages, campaign analytics, A/B testing, and a REST API - all in one place. Cuttly turns every short link into actionable insights.

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What to expect from an ideal product

  1. Use Cuttly's custom domain feature to replace generic short links with your own branded domain name that matches your company's website and builds trust with customers
  2. Set up custom link aliases that include your campaign name or product keywords instead of random characters, making links more memorable and professional looking
  3. Track click data and user behavior in real-time to see which branded links perform best and adjust your marketing strategy based on actual engagement numbers
  4. Create matching QR codes for your branded short links that maintain consistent visual branding across both digital and print marketing materials
  5. Build dedicated landing pages within Cuttly that showcase multiple branded links for specific campaigns, giving you one central hub to manage and share all campaign URLs

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