This task can be performed using Media AI
Discover top Journalists and Creators for your next campaign
Best product for this task
Media AI
marketing
Media AI is the all-in-one PR and Influencer Marketing media database that helps you find the right journalists and influencers for your campaigns. Easily search and connect with top contacts, manage outreach, and track campaign success—all in one place. Website: https://trymedia.ai/
What to expect from an ideal product
- A targeted media list works best when you filter by beat, publication type, and audience size before you ever send a single pitch. Media AI lets you search across journalists and influencers using specific filters so your outreach list matches your campaign goals from the start.
- Most PR teams waste hours jumping between spreadsheets, LinkedIn, and agency databases to build one decent list. Media AI keeps your contacts, outreach history, and campaign tracking inside a single workflow so nothing falls through the cracks.
- Sending the same pitch to 200 random journalists is not a media list strategy, it is spam. Building a targeted list means finding writers who have covered your topic in the last 90 days, which is exactly the kind of signal Media AI surfaces.
- Influencer outreach and media relations used to require two separate tools and two separate budgets. Media AI combines both into one database so you can run a coordinated campaign hitting both press and creator audiences without switching platforms.
- A media list loses value fast when contact details go stale or reporters switch beats. Media AI maintains an updated database of journalist and influencer profiles so your outreach actually reaches the right person at the right outlet.
