How to track competitor discussions and market sentiment using AI-powered social listening

How to track competitor discussions and market sentiment using AI-powered social listening

This task can be performed using Pluggo

Noise-canceling for online chatter.

Best product for this task

Pluggo

Pluggo

marketing

An AI-powered social listening platform that transforms public online conversations into actionable business insights for founders and marketers.

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What to expect from an ideal product

  1. Pluggo scans thousands of social media posts, forums, and review sites to find mentions of your competitors and track what people really think about them
  2. The platform uses smart filters to separate genuine customer feedback from promotional content, giving you clean data about competitor strengths and weaknesses
  3. You get real-time alerts when competitor discussions spike or when negative sentiment trends start forming around their products or services
  4. Pluggo breaks down complex social data into simple reports that show you exactly which features customers love or hate about competing products
  5. The tool spots emerging market trends and customer pain points before your competitors do, helping you adjust your strategy ahead of the curve

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