How to personalize shopping experiences to increase average order value for online stores

How to personalize shopping experiences to increase average order value for online stores

This task can be performed using Variant AI

Variant AI: Generate, test, and optimize product variants automatically.

Best product for this task

Varian

Variant.ai enables ecommerce brands to continuously experiment with product pages and personalize shopping experiences using intelligent optimization. It reveals high‑performing layouts, content, and offers that increase conversions and average order value without requiring complex engineering work.

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What to expect from an ideal product

  1. Test different product page layouts automatically to find which designs make customers buy more expensive items or add extra products to their cart
  2. Show personalized product recommendations and upsell offers based on what works best for each visitor without needing a developer to code it
  3. Run experiments with different pricing displays, bundle offers, and product descriptions to discover what drives higher purchase amounts
  4. Optimize checkout flows and cart pages in real-time to reduce abandonment and encourage customers to spend more before completing their order
  5. Continuously improve product variant presentations like colors, sizes, and features to highlight options that lead to bigger sales

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