This task can be performed using Formo
Analytics and data platform for onchain apps
Best product for this task
Formo
analytics
Formo is a Web3-native product analytics, wallet intelligence, and onchain attribution platform for crypto and DeFi applications. Track the complete user journey from website visit to wallet connection, smart contract interactions, transactions, retention, and revenue. Measure marketing attribution, product adoption, funnels, cohorts, and cross-chain user behavior with SDKs, APIs, wallet-based identities, and developer-friendly integrations.
What to expect from an ideal product
- Track user journeys from first website visit through wallet connection to final onchain transaction completion
- Connect marketing spend data with actual onchain conversions to see which campaigns drive real users versus bots
- Monitor drop-off rates at each funnel stage like landing page views, app interactions, wallet connects, and transaction confirmations
- Measure time-to-conversion from initial touchpoint to meaningful onchain actions like token swaps, NFT purchases, or protocol interactions
- Compare attribution models across different acquisition channels to identify which traffic sources generate the highest lifetime value users
