This task can be performed using B2B Planr
Plan and track marketing strategies, campaign, budgets, and results all in one place.
Best product for this task
B2B Planr
marketing
B2B Planr consolidates marketing planning, budgeting, and performance tracking into a single interface. Move beyond disconnected spreadsheets and endless slide decks. Make better decisions and save time with dedicated marketing planning software built for B2B teams.
What to expect from an ideal product
- Tracks spending across all campaigns in real-time so you never go over budget or miss opportunities to invest more in what's working
- Shows which campaigns bring in actual leads and sales instead of just clicks and impressions, making it easy to see what delivers real business results
- Replaces scattered spreadsheets and reports with one dashboard where you can see performance and costs for every campaign at once
- Lets you quickly shift money between campaigns when you spot a winner or need to cut spending on underperformers
- Connects marketing spend directly to revenue generated so you can prove ROI to leadership and get budget approval for future campaigns
