How to close the offline data loop for better ad targeting and performance

How to close the offline data loop for better ad targeting and performance

This task can be performed using Adscriptly

AI Ad Optimization for Predictable Revenue

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Adscriptly

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Adscriptly is an AI-powered ad optimization platform that closes the offline data loop. It programmatically feeds better signals into your ad account

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What to expect from an ideal product

  1. Automatically connects your offline sales data back to your ad platforms so you can see which campaigns actually drive real customers, not just clicks
  2. Uses machine learning to identify patterns between your ads and actual purchases, then adjusts targeting to focus on people more likely to buy
  3. Pulls data from your CRM, email system, and sales tools to create a complete picture of customer behavior that your ads can learn from
  4. Feeds real conversion signals back to Facebook, Google, and other ad platforms so their algorithms optimize for actual revenue instead of surface-level metrics
  5. Tracks customers through their entire journey from first ad click to final purchase, giving your campaigns the data they need to find better prospects

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